Experienced Retail Media Strategist – Digital Commerce Operations and Client Consulting Expert

Introduction to Accenture and Our Mission

At Accenture, we are a global professional services company with leading capabilities in digital, cloud, and security, dedicated to delivering on the promise of technology and human ingenuity. Our 733,000 people serve clients in more than 120 countries, combining unmatched experience and specialized skills across over 40 industries. We offer Strategy and Consulting, Technology and Operations services, and Accenture Song, all powered by the world's largest network of Advanced Technology and Intelligent Operations centers. Our mission is to create value and shared success for our clients, people, shareholders, partners, and communities by embracing the power of change.

About Digital Commerce Operations

Digital Commerce Operations is the global managed services arm of Accenture Song's Commerce Practice. We transform and manage the end-to-end digital sales cycle by optimizing, evolving, and scaling the buying and selling process for clients and their consumers (DTC/B2B/B2C/B2B2C) through human-driven and digitally enabled activities, enabling profitable and scalable growth. As a fast-accelerating consumer brand agency, we define the future of connected Commerce, growing and optimizing world-class brands across all channels of commerce. Our approach leverages research, data, analytics, strategy, creative, industry-leading expertise, and flawless execution to deliver results.

Job Overview: Retail Media Strategist

We are seeking an experienced Retail Media Strategist to join our team. As a Digital Marketing Strategy leader, you will design and implement strategies that impact all aspects of Accenture's end-to-end Retail Media offering. This role involves partnering and consulting with Retailers and Brand Manufacturers, requiring deep knowledge and understanding of the Retail Media ecosystem (channels, platforms, service providers, tech stack). You will consolidate thought leadership, insights, and trends into a consolidated point-of-view and deliver that perspective to top-tier clients.

Key Responsibilities:

• Lead retail media strategies, building custom solutions that solve client challenges and consulting with high-profile clients.
• Be the resident expert on all retail media networks, maintaining platform certifications and staying up-to-date on industry trends.
• Contribute to and support established best practice delivery optimization processes, client communication, and more.
• Multi-task and manage multiple client accounts seamlessly with tight timelines and work cadence.
• Stay up-to-speed on the most recent updates for impactful platforms and technologies and their implications for clients (policies, insights, restrictions) and performance (tracking).
• Provide data analysis of campaign performance metrics to develop optimization approaches to improve campaigns with different buying models and optimization techniques.
• Keep key stakeholders, including clients and account teams, updated on campaign and account-level performance via regular and ad-hoc reporting and status meetings.
• Research the latest digital media content trends and stay up-to-date with the landscape.
• Provide thoughtful Point of Views (POVs) to internal media teams.
• Explore client advertising opportunities in other e-commerce advertising platforms such as Amazon DSP and Target.com, as well as conventional DSPs like The Trade Desk & StackAdapt.

Essential Qualifications:

To be successful in this role, you will need:

• A minimum of 3 years of strategic experience working with multiple Retail Media platforms, such as Amazon, Walmart, and/or Roundel.
• Strong knowledge and understanding of the Retail Media ecosystem.
• Ability to consolidate thought leadership, insights, and trends into a consolidated point-of-view.
• Excellent communication and consulting skills.
• Ability to work in a fast-paced environment, managing multiple client accounts and projects simultaneously.

Preferred Qualifications:

Bonus points if you:

• Know how to build strong data-driven insights within PowerPoint decks and deliver a concise story.
• Have an interest in the dynamic and complex interaction between e-commerce and digital advertising.
• Are eager to expand your expertise and have a willingness to learn and grow in other channels, platforms, etc.
• Enjoy adaptability and flexibility, with a proven ability to seamlessly transition between diverse projects and campaigns.
• Enjoy developing professional relationships with clients and becoming a strategic part of their ongoing operations.
• Take pride in doing awesome work and are action and detail-oriented.
• Have strong business management and organizational skills.
• Have experience in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.

Career Growth Opportunities and Learning Benefits

At Accenture, we are committed to helping our people grow professionally and personally. As a Retail Media Strategist, you will have access to a wide range of training and development opportunities, including:

• Professional certification programs.
• Leadership development initiatives.
• Industry-leading conferences and events.
• Collaborative and dynamic work environment.

Work Environment and Company Culture

Our company culture is built on a foundation of inclusion, diversity, and respect for all individuals. We believe that our people are our greatest asset, and we strive to create a work environment that is supportive, collaborative, and empowering. As a Retail Media Strategist, you will be part of a dynamic and innovative team that values creativity, teamwork, and open communication.

Compensation, Perks, and Benefits

We offer a competitive compensation package, including a salary range of $73,000 to $192,600, depending on location and experience. Our benefits package includes a range of perks, such as:

• Comprehensive health insurance.
• Retirement savings plan.
• Flexible work arrangements.
• Professional development opportunities.
• Access to cutting-edge technology and tools.

Conclusion

If you are a motivated and experienced retail media professional looking for a new challenge, we encourage you to apply for this exciting opportunity. As a Retail Media Strategist at Accenture, you will have the chance to work with a talented team of professionals, develop your skills and expertise, and contribute to the success of our clients. Don't miss out on this opportunity to take your career to the next level and apply now.

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