Retail Brand Advocate
Acosta Group is a collective of trusted retail, marketing, and foodservice agencies specializing in retail sales services and digital strategy. The Retail Brand Advocate will support a well-known technology brand by merchandising products and driving sales through effective communication and relationship building with store personnel.
Responsibilities
- Correct in-store merchandising issues as needed (display/product placement/pricing)
- Plan and organize route efficiently; manage schedule independently ensuring scheduled visits are completed per expectations
- Complete store visit reports, paperwork, and on-going training in a timely manner meeting all deadlines
- Have a solid understanding of consumer electronics products and their customers
- Ability to do some technical troubleshooting with electronic devices and security components
- Maintain working knowledge of all client products to be a subject matter expert
- Build relationships and maintain strong partnerships with store managers and associates to achieve the goals of our client
- Work closely with store personnel to inspire them to be enthusiastic about the brand by:
- Speaking with persuasion and influence to improve in-store sales
- Training store staff on product features
- Merchandising demo devices on specified fixtures and planograms
- Changing graphic signage on fixtures
- Cleaning and maintaining dedicated fixtures
- Addressing display and fixture challenges for store personnel
- Accurately reporting in-store visit data
- Correct in-store merchandising issues as needed (display/fixture/product placement/pricing)
- Following and executing planograms
- Complete required training and follow instructions thoroughly
- Have a high level of attention to detail and accuracy with a keen sense of urgency
- Complete store visit reports, documentation, and on-going training in a timely manner, meeting all deadlines
- Clear communication with manager, reporting any issues, concerns and needs as well as responding to all e-mail and voicemail the same day or within 24 hours
- Manage route/schedule independently, ensuring territory (approx. 25-35 visits per month) visits are covered per expectations
- Plan route efficiently; overnight travel is required in some territories (travel expenses are reimbursed) and may include air travel
- Develop, implement, and maintain a business plan for the designated territory, driving measurable results for stores
- Available to complete on-line and in-person training as needed
- Be Confident in training partner reps that assist in the field with major launches
- Be innovative and bring new ideas to the table
- Be a team player who thinks quickly on your feet
- Have the flexibility to meet change head-on without batting an eye
- Be an action-oriented professional who has an eye for details and be a true self-starter
Skills
- Retail merchandising experience (1+ years required)
- Ability to store and transport supplies and point of purchase materials needed to complete job responsibilities
- Available to work full-time in stores. Typical schedule is normal business hours, 8am – 5pm, Monday - Friday; evening and weekend hours are rare. Seasonal, weekend and holiday hours may be required
- High School Diploma or equivalent
- Valid driver's license with clean driving record and current automobile liability insurance. Must be able to provide evidence of insurance and agree in writing to keep this insurance current throughout employment
- Must reside in a centrally located area in the assigned territory
- Personal credit card with available credit to book travel as needed; travel expenses are reimbursed
- Ability to stand and/or walk for up to 8 hours in a retail environment
- Ability to sit
- Ability to reach with hands and arms
- Ability to read and write
- Ability to effectively communicate
- Ability to count and perform basic mathematical functions
- Ability to sort
- Ability to organize
- Ability to assemble things according to written instructions
- Regular lifting of up to 25 lbs to move stock or displays to and from personal vehicles
- Follow safety rules and regulations
- Support a safe work environment by following safety rules and regulations and reporting all safety hazards
- Sales/relationship building and negotiation experience
- Recommend having access to a computer
Benefits
- Travel expenses are reimbursed
- A portion of door to door travel time and mileage reimbursement for personal car use
Company Overview