Integrated Marketing Coordinator
Pestban, LLC is seeking a highly organized and motivated Marketing Coordinator to support marketing efforts across multiple brands and markets throughout the East Coast. This role involves managing online reputation, supporting inbound marketing initiatives, executing media buys, and coordinating multi-channel marketing campaigns.
Responsibilities
- Manage and monitor online reviews across platforms such as Google, Yelp, and Facebook
- Oversee and execute the company's 5-Star Review Program, including review generation initiatives and response management
- Track reputation performance, trends, and customer sentiment; prepare regular reports and insights
- Assist with local and regional media buys across digital and traditional channels
- Coordinate placements, timelines, creative delivery, and budgets with media vendors and agencies
- Assist with the planning and execution of multi-channel marketing campaigns
- Serve as a liaison between internal teams and external vendors, ensuring deadlines, deliverables, and brand standards are met
- Support vendor performance tracking and reporting
- Coordinate inbound media requests
- Connect media outlets with appropriate in-house subject matter experts
- Assist with scheduling interviews, providing background information, and tracking earned media coverage
- Collaborate with marketing, sales, operations, and leadership teams across the North and Southeast regions
- Help identify target audiences and support market-specific initiatives
Skills
- Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
- 1–3 years of experience in marketing coordination, advertising, or communications
- Excellent communication skills: verbal, writing and proper email etiquette
- Strong organizational skills and time management skills with high attention to detail
- Ability to manage multiple campaigns, vendors, and deadlines in a fast-paced environment
- Comfortable working across multiple brands and geographic markets
- Familiarity with inbound marketing concepts, paid media, and review platforms
- Self-motivated, adaptable, and collaborative team player
- Ability to prioritize and manage multiple projects with budget restrictions, invoices and creative deadlines
- Strong problem-solving skills to address challenges and find solutions
- Must be hardworking and have the ability to take direction
- Proficiency in Word, Outlook PowerPoint, Excel (including pivot tables and a good understanding of analytics), and Microsoft Teams required
- Experience with HubSpot or similar, Google Analytics 4, Google Tag Manager, Google Ads, Google Data Studio, and Search Console preferred
- Familiarity with Airtable preferred
Benefits
- Blue Cross Blue Shield medical plan options
- Delta dental and vision insurance options
- Medical, Dental and Vision insurance effective 1st of the month following 30 days of employment
- Prescription drug program
- Flexible Spending Accounts (FSA) for medical and childcare expenses
- Health Savings Plans (HSA) available with qualified plans
- New York Life supplemental insurance options available (effective 1st of the month following 60 days of employment)
- New York life employee assistance programs
- Competitive hourly compensation
- 401(k) Savings Plans with Company Match
- Life insurance and short-term disability 100% company paid (with options to buy up)
- Long-term disability, Accident, Critical Illness, and Hospital Indemnity insurance options
Company Overview