Marketing Specialist, Small Firms

Wolters Kluwer is a leading global provider of information services and solutions. As a Marketing Specialist, you will play an active role in executing marketing initiatives and contribute to various marketing operations, utilizing your creativity and analytical skills to support team objectives.

Responsibilities

• Execute marketing campaigns with supervision and guidance
• Develop and schedule social media posts
• Assist in creating marketing content such as blog posts, newsletters, and graphics
• Conduct market research to inform marketing strategies
• Analyze data from marketing efforts to assess performance
• Coordinate with vendors and partners for marketing events
• Aid in the production of marketing materials and collateral
• Support digital marketing activities, including SEO and online advertising
• Contribute to brainstorming and idea generation for marketing campaigns
• Manage marketing databases and customer relationship management (CRM) tools

Skills

• Ability to create engaging marketing content
• Skills in managing and scheduling social media activity
• Ability to analyze and interpret marketing data
• Familiarity with SEO, Google Analytics, and related tools
• Effective verbal and written communication skills
• Skills in coordinating and managing marketing projects
• Ability to conduct thorough and targeted market research
• Proficiency in managing multiple tasks and deadlines

Benefits

• Medical, Dental, & Vision Plans
• 401(k)
• FSA/HSA
• Commuter Benefits
• Tuition Assistance Plan
• Vacation and Sick Time
• Paid Parental Leave

Company Overview