Paid Ads Specialist (Meta & Google)

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Paid Ads Specialist (Meta & Google) in Latin America. In this role, you will manage, optimize, and scale paid media campaigns across Meta and Google platforms to drive measurable growth. You will collaborate with an international marketing team, turning data into actionable insights and shaping campaign strategy for multiple brands. This position offers the opportunity to test new channels, run A/B experiments, and take full ownership of campaign performance. You will work closely with creative teams and clients, providing data-backed recommendations and reporting. The environment is fast-paced, performance-driven, and focused on continuous learning, with exposure to U.S.-based marketing practices and global campaigns. Your work will directly impact brand growth while sharpening your skills in paid media strategy and execution. Accountabilities:

• Launch, manage, and optimize Meta ad campaigns as well as Google Search, PMax Shopping, and YouTube campaigns
• Analyze campaign KPIs (ROAS, CTR, CPM) to make data-driven decisions and improve performance
• Conduct A/B testing on creatives, ad copy, and audience targeting to maximize ROI
• Build and maintain performance reports, dashboards, and visualizations in Excel/Google Sheets
• Collaborate with marketing and creative teams to gather assets and share optimization recommendations
• Communicate proactively with clients through Slack, email, and video calls, providing insights and updates
• Explore and test new advertising channels to expand paid media strategy

Requirements:

• Reside in a Latin American country (e.g., Mexico, Colombia, Brazil, Argentina, Chile, Uruguay, Costa Rica, Peru, El Salvador, Panama, Ecuador)
• 3+ years of hands-on Meta Ads experience with a track record of scaling campaigns and driving ROI
• 1+ year of Google Ads experience, including Search, PMax Shopping, and YouTube
• Strong understanding of paid media KPIs and campaign metrics
• Advanced Excel/Google Sheets skills, including formulas, pivot tables, and dashboards
• Experience managing ad budgets and performing daily optimizations
• Excellent written and spoken English communication skills
• Proactive communicator, comfortable using Slack, email, and video calls
• Availability to work CST hours

Nice-to-Have:

• Experience in agencies or managing multi-brand campaigns
• E-commerce or DTC background
• TikTok Ads experience
• Familiarity with creative analysis and performance recommendations

Benefits:

• Fully remote work with flexibility to work from home
• Paid holidays and PTO to recharge
• Health insurance coverage
• Opportunities for continuous training and professional growth
• Collaboration with a U.S.-based marketing team for international exposure
• Competitive salary based on experience

Why Apply Through Jobgether? We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1 We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Apply tot his job Apply To this Job