Value Proposition Strategy Manager

Would you like to help us achieve our purpose of connecting more people, improve their lives and develop our communities? If so, Tigo is for you!

We believe in innovation, we adapt and are agents of change. Our customers are at the center of everything we do.

Come and grow with our team, where together we will transform lives and communities. Additionally, you will have the opportunity to participate in challenging projects and bring your innovative ideas.

This is your opportunity, come and be part of Sangre Tigo!

Apply right now!

Core Responsibilities

• This manager reports to the Regional Subscription Director and will work closely with managers, directors, and vice presidents across all countries to align strategy, monitor progress, and make necessary adjustments.
• Define and own the long‑term customer value proposition strategy for home intake across the region.
• Lead and track home ARPU‑in growth through pricing strategies, bundles, add‑ons, upgrades, and convergent offer design.
• Translate behavioral insights, market trends, and pricing elasticity into actionable strategies that inform value‑driven targeting models for gross additions.
• Build and govern the regional products and offer architecture—ensuring an end-to-end view of propositions, pricing structures, and gross margin performance—to drive consistency, competitiveness, and revenue impact across all markets
• Define and own the Home BU innovation roadmap, covering all types of innovation—product, device, platform, and any customer related experience that strengthens value creation and adoption,
  • Make strategic roadmap choices based on analytics, business/operation needs and technical feasibility to close the gap between the current and future state of the products.
  • Build business cases for new investment requirements.
  • Define design, testing, support, and go-to-market guidelines for new launches
  • Lead multifunctional teams required to execute the roadmap; actively participate in technical decisions that impact platform financial and customer experience.
  • Own on-time and on-budget implementation of initiatives, liaising with up and downstream stakeholders to report progress and escalate issues (MIC Steerco, country GM’s, initiative leaders and change management.
• Content Supermarket Growth, Optimization —across both Mobile and the Home business unit,
  • Maximize monetization & gross margin by fully leveraging all 3rd‑party agreements and continuously optimizing partner performance.
  • Define and evolve Supermarket offers (bundles, add‑ons, upgrades) and support the creation of related campaigns to drive acquisition
  • Share learnings and best practices across all markets to ensure consistent execution and enable scaling of successful initiatives.
• Owner of the video distribution platforms administration,
  • Manage intercompany contracts and regional administration (license fees).
  • Secure funds and business plans when required.
  • Including conciliation and contract management with external partners.

Profile Requirements

• Education: Bachelor’s degree in Engineering, Economics, Digital Marketing, or Business Administration. MBA or specialization in Business Intelligence preferred.
• Experience: Minimum 10 years in CBM, Finance, or Product Marketing, ideally in the telecommunications industries.
• Located: Ideally in any of the Tigo markets
• Hard Skills:
  • Manejo de herramientas de análisis de datos (Advanced Excel and BI tools as Phyton, Tableau, PowerBI).
  • Forcasting and Budgeting perfomance.
  • Simulation models knowledge.

• Soft Skills: Strategic vision, superior analytical skills, executive influence, remote team management, and results oriented. Ability to quickly learn and adapt to new environments.

• Languages: Fluent in English and Spanish.

Millicom | Tigo is proud to be an Equal Employment Opportunity employer committed to a diverse workforce and nondiscrimination policy in all aspects of employment. We provide equal opportunity and access for all persons, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a disabled veteran or other protected veteran, or any other protected characteristic, in all phases of the employment process and in compliance with applicable federal, state, and local laws and regulations.