Assistant Programmatic Buyer
Mindgruve is a global digital agency focused on accelerating business growth through marketing and digital transformation. They are seeking an Assistant Programmatic Buyer responsible for executing programmatic campaigns, managing day-to-day operations, optimizing performance, and collaborating with internal and external stakeholders.
Responsibilities
- Launch, manage, and optimize programmatic campaigns across platforms such as The Trade Desk, DV360, Amazon Ads, and other leading demand-side platforms
- Within media buys, you will be building 1st & 3rd party audience targets, curating inventory targeting, pulling and analyzing campaign reporting to inform performance, and thinking creatively to optimize media buys according to client goals
- Collaborate on strategic and tactical programmatic initiatives that drive, engage, and convert qualified traffic
- Collaborate on day-to-day campaign management and strategy across various internal and external client efforts
- Perform daily campaign activities including budget management and pacing, forecasting, performance monitoring and optimization
- Participate in agency relationships and meetings to benefit campaign performance
- Proactively communicate recommendations, needs, and expectations to internal account managers
- Create campaign wrap-up reports, including insights and recommendations for future campaigns
- Stay on top of evolving programmatic trends, DSP innovations, compliance policies, and performance best practices
Skills
- 1+ years of experience in digital marketing
- Strong learner with ability to explore and retain new ideas and concepts thoroughly
- Strength in interpreting data, deriving insights, and transforming insights into action
- Highly organized with a keen attention to detail; able to manage multiple tasks and campaigns simultaneously
- Self-driven with excellent planning, organizational, and time-management skills
- Experience with the principles of media planning and buying
- Strong understanding of digital media metrics
- 1+ year DSP experience preferred
- Bonus points if you're bilingual in Spanish and/or Portuguese
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- Flexible spending account
- Voluntary life and accident plans
- 401(k) retirement plan with matching
Company Overview