Content Marketer
Merchkit is an AI-powered product catalog platform focused on agentic commerce, seeking a Content Marketer to develop and manage their content strategy. The role involves creating various content formats, managing social media presence, and coordinating webinars and events.
Responsibilities
- Take prospect conversations and customer problems and turn them into blog posts, LinkedIn content, and thought leadership that builds Merchkit's category narrative
- Write and publish a monthly newsletter covering product updates, industry stats on agentic commerce, and customer wins
- Develop B2B case studies from customer success stories and distribute them through Merchkit's own channels and partner networks (including the B2B Ecommerce Association)
- Script and plan short-form video content for YouTube optimized for GEO and SEO - working with a contractor for production while handling light capture on iPhone when needed
- Manage Merchkit's LinkedIn presence with a consistent publishing cadence
- Plan and coordinate monthly webinars - topic selection, speaker coordination, promotion, and follow-up content
- Manage logistics for 6–8 in-person events per year where Merchkit exhibits or speaks: booth shipping, setup coordination, collateral, and on-the-ground execution
Skills
- Writing is your superpower - you write clearly, quickly, and in a voice that doesn't sound like every other SaaS company. You know how to make technical content interesting
- AI-native workflow - you actively use AI tools (Claude, ChatGPT, etc.) to produce more, faster, without sacrificing quality. This is a baseline expectation, not a bonus
- Ecommerce or B2B SaaS context - you understand the world your audience lives in: merchandising teams, catalog ops, channel management. You don't need to have worked at a PIM company, but you should be curious about product data and how it affects ecommerce outcomes
- Self-directed - you can look at a customer conversation and identify the content angle without being told. You manage your own calendar, deadlines, and priorities
- Comfortable with light production - you're not expected to be a video editor, but you can capture clean iPhone footage and brief a contractor effectively
- Event-ready - coordinating booth logistics, managing shipments, and being on-site at trade shows doesn't faze you
- 1–3 years of experience in content marketing, copywriting, or a related role - or a strong portfolio that makes the case
Benefits
- Equity - stock options and a real stake in what we're building
- Hybrid flexibility - Vancouver-based with a hybrid setup
Company Overview