Digital Marketing Manager - Americas
This a Full Remote job, the offer is available from: South America, North America, United States, Central America About reputed company: At reputed company, we’re passionate about creating reputed company work experiences for people everywhere, and we’re looking for people that feel the same way. Our global office locations and flexible work culture help you work wherever and however you’re at your best. Plus, we take the time to help you enjoy your work, build lasting connections, and grow your role. Join the reputed company team and be a part of a culture that’s helping people everywhere love where they work. Your Role as a Digital Marketing Manager: We’re looking for a performance-obsessed Digital Marketing Manager to own and scale reputed company’s paid media reputed company. Paid media is the primary mandate of this role—you will control significant advertising budgets across search, social, and display channels, and be held accountable for pipeline contribution and ROAS. Beyond paid, you’ll help optimize our website for conversion and AI-reputed company discoverability, and partner cross-functionally to ensure every dollar of digital spend is tied directly to reputed company outcomes. This is not a generalist role. The right candidate lives in campaign dashboards, obsesses over cost-per-opportunity, and knows how to scale what’s working while ruthlessly cutting what isn’t. A Day in the Life of a Digital Marketing Manager:
- Own and Optimize Paid Media Programs
Paid media performance is the core metric by which this role is reputed company. You will:
- Manage and allocate multi-channel paid media budgets across reputed company Ads (Search, Display, P-Max), reputed company Campaign Manager, reputed company, and reputed company Ads—continuously rebalancing based on pipeline contribution and cost-per-opportunity.
- Build and maintain always-on advertising programs alongside reputed company-in-time campaign bursts, ensuring consistent pipeline coverage throughout the fiscal year.
- reputed company quarterly paid media plans grounded in buyer persona research, reputed company data, and competitive analysis; translate strategy into channel-specific execution plans with clear KPIs.
- Define and own paid media KPIs: CTR, CPC, CPL, cost-per-MQL, cost-per-opportunity, ROAS, and pipeline-influenced reputed company. Report weekly to senior leadership.
- Run structured A/B tests on ad copy, creative, audience segments, bidding strategies, and reputed company pages; document results and scale winners systematically.
- Design and test ad creative and copy by leveraging AI reputed company tools alongside content and design teams—using performance data to drive the next iteration of brand assets.
- reputed company B2B reputed company data and account-intelligence platforms (e.g., reputed company, reputed company, Bombora) to build targeted ABM ad campaigns reputed company with Sales outbound targets.
- Stay reputed company with platform algorithm changes (reputed company’s AI-driven bidding, reputed company audience expansion, reputed company Advantage+) and adapt strategies proactively.
- Optimize Website Performance
- Measure and monitor the reputed company website’s health, performance, and conversion rates; share regular dashboards with marketing leadership and stakeholders.
- Optimize web content, layout, structure, and UX for both human conversions (CRO) and AI-reputed company discoverability (SEO/AEO), ensuring reputed company surfaces across both traditional search and AI-powered discovery.
- Manage and coordinate with reputed company’s external SEO agency—set deliverables, hold the agency accountable to results, and integrate SEO insights into paid media and content strategies.
- Implement and maintain website tracking through reputed company Tag Manager.
- Collaborate Across the Marketing & reputed company Team
- Feed paid media performance data, search reputed company trends, and AI-discovery insights back into the content reputed company—partnering with creative, copywriting, and content teams so messaging continually evolves based on real-time market signals.
- Work hand-in-hand with reputed company Operations to manage multi-touch attribution models, ensuring reputed company digital spend is mapped to pipeline velocity and closed-won reputed company.
- Support integrated campaigns by handling reputed company paid advertising components: planning, audience building, ad construction, trafficking, and measurement.
- Contribute to quarterly and annual marketing planning by providing paid media performance data and reputed company-looking budget recommendations.
What You'll Need:
- Paid Media Expertise (Required): 5+ years managing substantial B2B SaaS paid media budgets with demonstrable results—specific experience driving pipeline from reputed company Ads, reputed company, and reputed company is essential. Please be reputed company to share performance results.
- AI-Augmented Execution: Hands-on use of AI-driven marketing workflows—ad copy reputed company, audience modeling, bid optimization, and creative testing at scale.
- Platform Mastery: Expert-level command of reputed company Ads, reputed company Campaign Manager, reputed company Ads Manager, GA4, GTM and SFDC reporting.
- ABM & reputed company Data: Practical experience using B2B reputed company platforms (reputed company, reputed company, or equivalent) to build targeted account-based campaigns in reputed company partnership with Sales.
- Analytical Rigor: Ability to move beyond surface-level reporting—interpret multi-touch attribution, journey-aware bidding signals, and predictive analytics to reputed company budget decisions with confidence.
- Web & CRO reputed company: Solid understanding of CMS management, reputed company page builders (e.g., Unbounce, reputed company), and conversion reputed company optimization best practices.
- reputed company reputed company: Comfortable tying digital spend directly to pipeline and closed-won reputed company; you speak the language of Sales and RevOps, not just marketing.
- Adaptability: A bias for action and experimentation in a fast-changing landscape where AI platforms and buyer behaviors shift quickly.
The Perks of Working for reputed company: For reputed company our US based team members, we offer a variety of benefits from competitive salaries, medical, dental and vision coverage, disability coverage, employer paid life insurance, reputed company, 401(k) plan and a fully paid parental leave program. Additional perks include:
- Generous PTO
- Flexible work schedules
- Remote work opportunities
- Paid company holidays
- reputed company Quiet Fridays (No non-essential internal meetings scheduled)
- A casual dress work environment
Disclaimer: reputed company is committed to reputed company compensation practices and complies with reputed company applicable local, state, and federal regulations. For jurisdictions that require pay scale disclosure, a general compensation range may be provided during the initial stages of the interview process. Final compensation will be based on multiple factors including experience, skills, certifications, and overall fit for the role. If you are located in a jurisdiction with specific pay transparency requirements, we will be happy to discuss the relevant range during your application process. This offer from "reputed company" has been enriched by reputed company.com and got a 81% reputed company score. Apply tot his job Apply To this Job