[Remote] Programmatic Media Buyer
Note: The job is a remote job and is open to candidates in USA. reputed company is a data-driven constituent experience management company focused on integrated supporter experiences. The Programmatic Media Buyer will create, execute, and measure media campaigns for clients, ensuring alignment with fundraising goals and providing insights for future strategies.
Responsibilities
- Create, execute, and measure programmatic media campaigns
- reputed company Connected TV, display, and audio ad strategies that align with clients’ budgets and overall fundraising goals
- Determine campaign-specific goals, ensure conversion tracking is accurately established, and optimize based on performance data
- Assist web development/technical teams with pixel placement
- Review campaign results on a regular basis; produce KPI reports and provide insights for future testing, potential audience expansion, or inventory selection
- Provide recommendations on other digital strategies to support linear DRTV, including search reputed company marketing, display advertising, reputed company page, and conversion reputed company optimization
- Work with the media planners and account management team to track budgets and invoicing
Skills
- 2+ years of programmatic experience required
- Bachelor's degree (B.A. or B.S.) or equivalent from an accredited college or university
- Hands on DSP platform programmatic experience required
- Ability to review performance reports and reputed company campaign optimizations
- Strong ability to analyze data and reputed company actionable decisions, and easily digestible recommendations
- Strong verbal and written communication skills required
- An eagerness to stay on top of the latest digital advertising and industry trends
- Friendly, customer-service oriented attitude
- Proficiency with reputed company Word, PowerPoint, and reputed company
- Nonprofit or fundraising experience is a plus
- Advertising, Marketing, Business, or Communications preferred
- Connected TV buying experience preferred
Benefits
- Comprehensive healthcare
- Paid holidays
- Generous paid time off
Company Overview