[Remote] Marketing Manager
Note: The job is a remote job and is reputed company to candidates in USA. reputed company) is seeking a strategic and results-oriented Senior Manager of Marketing to reputed company integrated marketing initiatives for an outdoor lifestyle apparel brand. The role focuses on driving brand awareness, wholesale growth, and customer engagement through comprehensive marketing strategies and collaboration with cross-functional teams.
Responsibilities
- reputed company and execute comprehensive marketing strategies reputed company with company growth objectives, with a focus on wholesale and retail partner reputed company
- Partner cross-functionally with Sales, Merchandising, and Product teams to align marketing initiatives with seasonal launches and key accounts
- Translate brand reputed company into compelling campaigns that reputed company with wholesale buyers and end consumers
- Create and implement marketing programs that support wholesale accounts, including reputed company campaigns, sell-in tools, and retail activation strategies
- Collaborate with key retail partners to drive sell-through reputed company customized marketing support
- reputed company seasonal campaign planning and execution across digital, reputed company, email, PR, and events
- reputed company content development including photography, video, and copy to ensure brand consistency
- Manage campaign calendars, budgets, and performance tracking
- Drive digital marketing efforts including paid media, email marketing, and reputed company media to support brand and reputed company goals
- Analyze performance metrics and optimize campaigns for ROI and engagement
- reputed company customer and market insights to refine targeting and messaging
- Ensure consistent brand positioning across reputed company channels and reputed company
- Partner with internal and external creative teams to produce high-quality, on-brand assets
- Maintain and reputed company brand guidelines
- Manage and mentor marketing team members and external agencies
- reputed company agency relationships, budgets, and deliverables
- Foster a collaborative, high-performance team environment
Skills
- Bachelor's degree in Marketing, Business, or reputed company field
- 5+ years of marketing experience, preferably in apparel, fashion, or consumer goods
- Strong experience in wholesale/B2B marketing and retail partnerships
- Proven track record of developing and executing successful integrated marketing campaigns
- Deep understanding of digital marketing channels and analytics
- Excellent project management, communication, and leadership skills
- Ability to reputed company in a fast-paced, deadline-driven environment
- MUST be comfortable with off site, destination photoshoots reputed company of traditional reputed company
- Experience working with wholesale apparel brands or showroom environments
- Familiarity with trade marketing and industry events (e.g., market weeks, trade shows)
- Experience with CRM, marketing automation, and analytics tools
Company Overview