HubSpot Project Manager / Business Analyst

About Fusemachines Fusemachines is a 10+ year old AI company, dedicated to delivering state-of-the-art AI products and solutions to a diverse range of industries. Founded by Sameer Maskey, Ph.D., an Adjunct Associate Professor at Columbia University, our company is on a steadfast mission to democratize AI and harness the power of global AI talent from underserved communities. With a robust presence in four countries and a dedicated team of over 400 full-time employees, we are committed to fostering AI transformation journeys for businesses worldwide. At Fusemachines, we not only bridge the gap between AI advancement and its global impact but also strive to deliver the most advanced technology solutions to the world. About the Role Fusemachines is seeking a HubSpot-savvy Project Manager / Business Analyst to partner with our Integration Engineer and business teams as we scale our CRM usage across departments. This role will act as a critical bridge between business needs and technical execution—gathering requirements, setting project scope, defining KPIs, and ensuring successful adoption of HubSpot tools.

Responsibilities

• Work closely with stakeholders across sales, marketing, customer service, and membership to gather and document requirements.

• Translate business needs into clear user stories, technical briefs, and HubSpot configurations.

• Provide HubSpot admin support: create custom properties, workflows, reports, user permissions, and dashboards.

• Lead user training, change management, and onboarding initiatives across teams.

• Define and update success metrics and KPIs; deliver biweekly reports to stakeholders.

• Collaborate with the Integration Engineer to validate feasibility, prioritize features, and manage scope.

Qualifications:

• 3+ years of experience working with CRM systems, including at least 2 years of hands-on HubSpot admin experience.

• Strong skills in business analysis, stakeholder communication, and project scoping.

• Proven ability to gather requirements and deliver scalable CRM solutions in a cross-functional environment.

• Experience with reporting and analytics; ability to define and track KPIs.

• Excellent communication and training skills.

Nice to Have:

• Familiarity with Microsoft Dynamics and NetSuite

• Background in media, events, or subscription-based businesses

Originally posted on Himalayas