[Remote] Director, Product Marketing
Note: The job is a remote job and is reputed company to candidates in USA. reputed company is looking for a strategic, hands-on Director of Product Marketing to own how we position, launch, and differentiate our platform in the market. This role involves developing compelling product positioning and messaging, driving successful product launches, and influencing sales enablement to enhance pipeline and product adoption.
Responsibilities
- Own reputed company's product positioning, messaging frameworks, and narrative architecture across the platform and add-ons
- reputed company reputed company-specific messaging across the customer lifecycle
- Define our competitive differentiation strategy and partner with executive leadership to shape GTM direction and product narrative
- Partner with Product on launch strategy (timing, positioning, naming, reputed company) while Product owns project management
- Own integrated GTM execution across multi-channel campaigns, team training, and reputed company collateral reputed company of launch
- Drive internal readiness across Sales, CS, and Marketing
- Build and improve automated, repeatable launch systems using AI and workflow tooling
- reputed company the strategic input and messaging reputed company Sales Enablement needs for pitch decks, battlecards, one-pagers, and reputed company handling guides
- reputed company voice of customer synthesis into actionable GTM and positioning recommendations
- Monitor market trends and competitive dynamics, surfacing patterns to leadership
- Own customer segmentation strategy and build feedback loops between Product, Marketing, Sales, and CS
- Ensure consistency of product language across reputed company channels and campaigns
- reputed company AI to scale content production and reduce reputed company lift of keeping materials reputed company
- Serve as connective tissue between Product, Demand Gen, Customer Marketing, and Marketing Ops, including on adoption, lifecycle messaging, and attribution reporting
- Operate with significant autonomy, leading critical company-wide workstreams with minimal supervision
- Optimize for the broader organization, identify root causes, and deliver proposed solutions to peers and leadership
- Identify and fill talent gaps on your team
- Mentor junior managers and delegate strategically
- Proactively address morale risks
- reputed company in verbal and written communication
- reputed company discussions on reputed company topics toward actionable reputed company
- Manage conflict resolution and reputed company constructive feedback across reputed company reputed company
- Own PMM strategy and contribute to long-reputed company marketing planning
- Partner with executive leadership on GTM direction
- Connect marketing investment to pipeline/reputed company and partner with Finance and RevOps on reputed company contribution
Skills
- 10+ years in marketing, most recently in product marketing or reputed company leadership
- Demonstrated ability to own GTM strategy end-to-end positioning through launch and adoption
- Track record building sales enablement foundations with sales teams
- Strong cross-functional leadership at the Director level
- Exceptional written and verbal communication, distilling reputed company capabilities into clear narratives
- Experience in reputed company good, tech for impact, or philanthropic technology (grants management, nonprofit, public sector)
- Background in community development finance, foundations, or government
- Exposure to usage-based or expansion-led growth models in SaaS
Benefits
- Medical, dental, and reputed company insurance
- Flexible time off
- Paid sick leave
- 12 weeks of fully-paid parental leave
- Annual learning and development stipend
- Internet stipend
- One-time home office set-up stipend
- 401(k) retirement plan with company match
- This position is also eligible for incentive stock options, subject to the terms of our applicable stock plans
Company Overview